I chose my artist because the song that I listened to had a good storyline that I could map out in my head whilst listening to it for the first time. This allowed me to eaily create a storyboard to that music video which worked well, my artist is named Ed Sheeran, he was made well known through the MIA song Bullet Bullet and also collaborating with the well known rap artist Example in a video posted onto Youtube which was filmed backstage at one of his gigs.
The use of certain keywords or phrases in his song 'Little Bird' will allow me to match lyrics to visuals at different points throughout my music video which works with Goodwin's theory.
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